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Portland Trail Blazers star Damian Lillard put on a show in the NBA’s Disney World bubble, so it’s no surprise that his jersey ranked eighth in sales during the season restart, as the league announced in a press release. Lillard was named the “Bubble MVP” after averaging 37.6 points and 9.6 assists during the eight seeding games, helping Portland secure a playoff spot with a 6-2 record and a win in the play-in game against the Memphis Grizzlies.
Lakers star LeBron James led the league in jersey sales during the restart, per the league:
1. LeBron James
2. Luka Dončić
3. Anthony Davis
4. Jayson Tatum
5. Giannis Antetokounmpo
6. Stephen Curry
7. Kevin Durant
8. Damian Lillard
9. Kawhi Leonard
10. Jimmy Butler
11. Kemba Walker
12. Kyrie Irving
13. Russell Westbrook
14. Nikola Jokić
15. Ja Morant
And, according to Blazers digital reporter Casey Holdahl, Lillard saw enormous growth in his social media following during bubble play:
Also according to @NBAPR, @Dame_Lillard added 728,655 followers between Twitter and Instagram during the restart, trailing only LeBron James (4,186,928 new follows) and Tyler Herro (792,955).
— Casey Holdahl (@CHold) September 30, 2020
The Blazers also placed in the top 10 for team merchandise sales during the restart, coming in at No. 9:
1. Los Angeles Lakers
2. Boston Celtics
3. Chicago Bulls
4. Miami Heat
5. Golden State Warriors
6. Toronto Raptors
7. Dallas Mavericks
8. Milwaukee Bucks
9. Portland Trail Blazers
10. Denver Nuggets