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Damian Lillard Headlines New ‘This Is SportsCenter’ Commercials

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It’s always Dame Time.

NBA: Portland Trail Blazers-Media Day Troy Wayrynen-USA TODAY Sports

Portland Trail Blazers guard Damian Lillard is known for stepping up in the clutch, rising to the occasion when it’s “Dame Time.” Lillard’s schedule is fully booked with “Dame Time” in a new “This Is SportsCenter” commercial featuring anchor Linda Cohn:

A second commercial plays on Lillard’s ability to beat the buzzer while sending an email:

From franchise player, to rapper, to actor, Lillard can do it all.