Memoirs of Greatness

by Dave on May 17, 2007 1:41 AM PDT in News Comment 18 comments

Good news Blazer fans! There's a new book coming out about the 1977 championship team entitled Red Hot and Rollin': A Retrospection of the Portland Trailblazers' 1976-77 Championship Season. It's a compilation of essays edited by local author Matt Love. He has solicited contributions from many credentialed authors, each offering their perspective on the team and what that year meant to Portland and Blazermania. Essayists include Maurice Lucas (via interview), Dwight Jaynes, former Oregonian Blazer beat writers Bob Robinson and Jeff Baker, and several community leaders, business entrepreneurs, and activists. Matt was good enough to send me an advance copy to look at and it's going on the recommended reading list for all Blazer fans.

Here's my best attempt at a review:

When I first got the book I noticed it only totaled 136 pages, which seems skinny for such a glorious subject. But the style and direction of the work make that an ideal length. This is not a Halberstam-esque narrative leading you to ideal pastures and milking the story for you. This is a series of well-considered, tightly-written reflections on what the championship team meant to its time and what the time meant to the authors' lives. There's very little filter between you and the writers' thoughts. But neither is this a wistful, squishy recounting of "remember when" tales. The authors have taken their tasks seriously, relating as much about the culture of Oregon (and Oregon fandom) as they do about the team. The result is a quasi-historical, quasi-sociological manuscript that will likely bring back memories for those who lived through that time and enlighten those who didn't about our roots as fans and how much a championship can mean. (Did you know that 96% of Oregon households with televisions were tuned into Game 6 of the championship series? That had never happened before and will never happen again.)

The problems with the book were few, at least from my point of view. It's inherent in such a work that the writing is going to be uneven in pacing and style from essay to essay. That actually adds to the charm and authenticity of the book but some may find it jarring. Some of the pieces cross the line from evocative reminiscence into self-indulgence. An essay by a too-informed-for-his-own-good fly fisherman and the editor's own introductory piece were egregious offenders. However these are more than compensated for by sublime revels from the owner of Geneva's night club (where much of the team went to unwind), from a woman who went the wrong direction with her camera and was ordered to sit on the baseline courtside with the other camera people (and continued doing it the whole season), from a then-college-kid who had a season's worth of standing room only tickets, and from the editor himself relating his young adolescence spent listening to the team. The project never quite reaches the academic depth it aspires to but the quasi-academic tenor inhibits the intimacy usually associated with reminiscing about such a pleasant subject. Some stories are over-written. The whole falls in a vague middle ground between a symposium and sitting down with your friends over a beer. But that doesn't change the fact that the tales are informative and a ton of fun to read. Somewhere in the litany of differences between then and now--different jobs, different marriages, different houses, different priorities, different society, different team, different lives--you start to get the picture that "Blazermania" (whatever the definition) is still ongoing and still matters to a whole lot of people. Reading is an absolute MUST if you take Blazer history or Blazer fandom seriously.

The book includes some amazing pictures, a list of stats from the season, and an absolutely indispensable bibliography of books written about the Blazers of that era which would be almost worth the price alone. And we haven't even gotten to the best part yet! Also included with the book is a DVD copy of the movie Fast Break by Portland filmmaker Don Zavin. This documentary was filmed during and right after the championship run. It was screened in Portland for about a week and then buried in Zavin's collection, only to be unearthed by Mr. Love these thirty years later in the vaults of the Oregon Historical Society after he discovered a clue to its existence in one of the books he was reading for research. The documentary is very seventies, very Oregon, and is hands down the most amazing look I've gotten at the players from that championship team. You take in Bill Walton's grace on the court and then follow him on a massive coast bike ride. You see Dave Twardzik teaching five year olds to make a layup, watch Herm Gilliam and Corky Calhoun play backgammon, see Lionel Hollins and Johnny Davis go one-on-one, and hear more from Bob Gross than you ever have in your life. There's plenty of game and practice footage accompanied by Bill Schonely's calls. And the crowd scenes, both in the Memorial Coliseum and on the victory parade route, will send shivers...up...your...spine. This, also, would be well worth the price of the book.

Red Hot and Rollin' is published by Nestucca Spit Press. (Their website also has a collection of Bill Schonely audio clips from the championship season which are a great listen.)

The kick-off date for the book is June 5th. They're having a special party at 7:30 p.m. at Powell's. You can also purchase directly from Powell's online here. The cost is $20. Considering you get a heretofore impossible-to-obtain two hour movie along with the book that's pretty reasonable.

Since all of the other books in the Blazer bibliography are long out of print, Red Hot and Rollin' and Fast Break are going to be our first Blazersedge book/movie club discussion subjects later this summer. The difference between fandom now and then will make for a fertile discussion all on its own.

Editor Matt Love was kind enough to do an interview with us, the transcript of which follows.

Blazersedge: What prompted you to write/edit this project? Where did the idea come from?

The Portland Trail Blazer team of 1976-77 had a tremendous impact on me as a kid growing up in Oregon City in a way I didn't understand or even think about back then. I was 13 when they won it all and I can still remember how the state went crazy after the last game against the 76ers. That was a great feeling and it must have stayed with me all these years into adulthood and planted a literary seed. Three years ago, I saw the extraordinary photograph of Bill Walton and then-Portland Mayor Neil Goldschmidt at the victory rally (it's on the cover of the book) and I knew I had to explore this subject as a writer. I knew nobody else would. Seeing that photo inspired me to start digging around the 77 story and read everything that had ever been written about the team. I started talking with older people and almost everyone had a 77 Blazer story: where they were when the team won it all, who was their favorite player, how much they partied, things like that. I couldn't believe how much people who now could care less about the team used to love the franchise. I also knew that the 30th anniversary of the 77 title was approaching and that it might be a great time to get a book out on the subject. I just felt there was a hunger for more stories from that magical era in Oregon history.

Blazersedge: This book is ostensibly about the Blazers but it is also part of a trilogy covering various aspects of Oregon life. (Part One covers the struggle over publicly-owned beach conservation in Oregon. Part Two recounts Vortex I, the first and only state sanctioned and sponsored free rock festival in American history. Details here.) You don't have to scratch very far beneath the surface to see that it's not just a story of how Oregon married itself to a basketball team, but also the story of how a basketball team married itself to Oregon. What aspects of the Oregon culture did that team touch so deeply and how did they manage that?

In 1977 Oregon had come to an end of what some people call the Tom McCall Era, named for the legendary two-term governor (1967-75) who helped turn the state into a laboratory of progressive governing initiatives such as the Bottle Bill, Beach Bill, Bicycle Bill, decriminalization of marijuana, penal reform, land use planning, etc. Oregon was on the international map for promoting the concept of `livability,' a word that Tom McCall may have coined. The Blazers of 77 were a part of that era, as was Steve Prefontaine. I firmly believe this, although traditional historians probably would scoff at me making that kind of historical connection. In a way, our winning basketball team epitomized the values from that era: teamwork, selflessness, bipartisanship(!), looking at the big picture, earthy, and groovy if you will. There has never been a team in NBA history that has fit so incredibly well within its geographic and cultural region. I mean these guys were almost counterculture in the way they played and came across! Walton looked like a lumberjack! Walton lived in a communal house for god's sake and hung out with political revolutionaries! Lucas was a vegetarian! What a contrast to the 76ers from that era--all one on and one and flashy dunks and self importance.

It is also important to note that Walton was offered more money by the ABA when he was drafted number one by Portland in 1974. He chose Oregon because, and I am quoting him, "Of the quality of life there." He liked to hike, camp, etc and Oregon was all about that.

Blazersedge: You see echoes of Blazermania in other teams' fan bases, the recent swath of "We Believe" t-shirts in Golden State being one example. Is Blazermania unique or is it simply good old fan passion translated into a regional dialect and "dialed up to 11"? If it is unique, what makes it so?

Blazermania was unique. No one promoted it. It just spontaneously erupted and the league had never seen anything like it. No one other team's fans went to the airport at 4 a.m. to meet the team! All those homemade banners, making cookies, and dressing in red and black. It was nuts and if you read the East Coast sportswriters from that era writing about the Blazer fans, they could not believe the civic passion. They thought Portland fans were naïve, immature, and frankly, weird. Doubtless, other cities go nuts for their winning teams, especially if they are sort of underdogs like the Warriors were this season. But Portland in 77 pioneered this kind of madness...and the team's front office had nothing to do with it.

Blazersedge: What role did winning the championship play in creating Blazermania? Could Blazermania have risen as strongly had that team been a very good team that never quite won it all (much like the 90's Drexler teams)? Is winning a championship a distinction of degree or is it an ontological difference?

If the Blazers hadn't defeated the 76ers, Blazermania would have still taken off. I firmly believe that. Even in defeat they would have captured the hearts of the fans. There had been nothing like it in Oregon before and this novel relationship infected the people of the state. The way the team played, comported themselves, gave back to the community, self effaced, and related. That's what essentially brought on Blazermania.

Blazersedge: Do you think true Blazermania is tied to one time and one team (the 70's and the Walton-era Blazers) or can it resurge in successive eras? Is it just a product of winning in a Portland uniform...is it a relationship/emotion that we all carry with us, just waiting for an excuse to be let out...or is it an artifact accessible now only through corporate-driven copies and the misty lens of nostalgia?

The NBA has changed since 1977. That's obvious. Bird and Magic changed everything. I can't see a team with the work ethic, the vibe, the politics, the sheer grooviness of the 77 team ever being part of the NBA, or any sports franchise for that matter. So it's no use pining for those days. But what would capture everyone's imagination, or at least make me a fan of pro sports again, is if there could be something different, something unscripted, something like a team like the 77 Blazers who bucked all conventional wisdom and won it all. And who had guys who didn't turn to the crowd after a routine uncontested dunk in the second quarter when their team was down by 20 and flex their tattooed biceps to the crowd.

Blazersedge: What was the most enjoyable part of the project for you? Any interesting anecdotes about putting this thing together?

Interviewing Lucas was a real highlight. We talked for hours and he gave me stuff that he never told a reporter before, especially about the Dawkins fight. Finding old Blazer photos was also exhilarating. I loved listening to Bill Schonely's radio calls off the old Blazermania album. I converted them to digital files and if the fans want to hear them, including the legendary Lucas and Dawkins fight, go to my web site (www.nestuccaspitpress.com) Man, why did they ever let Schonely go? He hadn't lost a thing when they canned him.

I also loved seeing the legendary Walton dunk over Jabbar in game three of the Western Conference Finals. He just took a pass at the top of the key and roared down the lane and threw it down over Kareem with the game on the line late in the fourth quarter. How this was not one of ESPN's greatest dunks is beyond me. I doubt Kareem had ever been dunked on like this before in his life.

Blazersedge: How did people react when you asked them to write essays about the championship Blazers?

They jumped all over it. They thought the project was incredibly novel and writers often like that sort of thing. Once the word got out, I had to turn a few writers away.

Blazersedge: What criteria did you use for including essays?

I wanted a range of viewpoints, not just the players. This is a sports book but also a cultural history. I wanted oral histories because I knew not everyone who had a Blazer story could write it up. I wanted excerpts from old articles. I wanted a documentary and person history approach. I wanted women, African Americans, sportswriters, players, coaches, kids, old timers, a whole range of thought. I got it.

Blazersedge: Usually when you get close to something or someone you've been a fan of there's a certain amount of disillusionment...like seeing the Wizard behind the curtain. Did you have any of those moments on this project and if so, what were they?

I was disappointed that Walton wouldn't give me two hours of his time for an interview. I offered to meet him in any airport hotel in the country for a two-hour talk. He declined. `Too much on his plate,' he said. I was also shocked to discover that the team really has no historical archives that I could access. Nothing. No photo gallery, no clippings, no film or video. I also had a helluva' time getting my calls returned from the team. Sure, I am a small press, one guy, but I was working for nothing to help bring the Blazers back into the spotlight in a good way, the best way. I had to be persistent let me tell you. Actually relentless. Two times I just walked into the main office by the Rose Garden and asked to see someone. I was a like a full court press at times but that's how you get things done in the Oregon writing life.

I will tell you something though, I could be disappointed in the future. At the April 18 event in downtown Portland, (which I attended) where the organization honored the 30th anniversary team, and I use the term `honored' loosely because the event hardly honored the team, I gave a book to Kevin Pritchard. I introduced myself. I told him about the book. I urged him to read it since he was the new man in charge and it behooved him to know this franchise history inside and out. What the team could be doing with this book is incredible. I say this not so I can sell some books, but because I want the franchise to think about its roots and give the cool Oregon history its proper due. Why not? It's not going to hurt them. They want to win, but there's a lot more at stake to the franchise in the city than just winning.

Blazersedge: The book includes a DVD copy of the impossibly-hard-to-find documentary Fast Break, an independent production of now-deceased local filmmaker Don Zavin. The film is incredible but also incredibly obscure. Walk us through your journey of discovering it and what you had to do to include it with the book.

Getting this film as a DVD in the book was the toughest (and most expensive) professional endeavor of my life. I won't bore your readers with the Byzantine details about what it took to gain approval from the Oregon Historical Society to include the DVD. Let me just say this: any fan of professional basketball has got to see this film, which showed for one week in Portland in 1978 and then disappeared from public view for nearly 30 years. I learned of its existence from a footnote in an out of print book about the Blazers called Idol Time by Larry Colton. Once I read about it, I knew I had to see it.

Then, after a two-year odyssey, I traced the film to a pallet in a warehouse in Gresham. I got a chance to view a rough cut. Incredible. I simply could not believe what I was seeing. The movie, Fast Break, is, in my opinion, the greatest film documentary ever on Oregon in the McCall Era and professional team sports. Even if you don't read a word of Red Hot and Rollin', you have to get the book to see the movie.

Where to begin? The film follows the team during the Fast Break opens with a psychedelic animated dedication to a member of the film crew who drowned in the Warm Springs River while on location in Central Oregon making the movie. From there, Fast Break embarks on one hour and fifty-seven- minute trip, and I mean trip, that cuts back and forth between the playoffs, Walton's summer vacation, and the beginning of next season.

Space constraints here limit a full review of the sheer far out scenes that comprise Fast Break. Let me tease out a few scenes: Fast Break captures in almost operatic fashion Walton's legendary jam over Kareem Abdul-Jabber in the Western Conference Finals, Walton dousing the Championship Trophy with beer, Walton biking down the Oregon Coast, Maurice Lucas visiting inmates at the Oregon State Penitentiary, and an apparently intoxicated Walton receiving ceremonial chieftain honors from a Warm Springs Indian...around a bonfire!

Watch the movie and you will wonder what happened to us as a culture since 1977. It took everything I had to get this DVD in the book, but it was all worth it.

Blazersedge: It isn't a major part of the book but you are clearly critical of the recent vintage Trailblazers whose image--on the court and as an organization--stands in strong counterpoint to that of the championship era team. Do you see any hope in the new wave of optimism (in terms of basketball and culture) that has accompanied the rise of Kevin Pritchard? Might we see the love affair between the team and its fans renewed?

I have thought about this a lot. When people hear that I have a book out on the 77 team, naturally they ask me about the current Blazers. Here's what I think: the type of Blazermania that gripped the state can never return. It's over. But that's okay. Things have their time and then they go away. You cannot recreate the past, and it serves no purpose to live out nostalgia, but a different type of relationship with a successful team can be envisioned. The players have to be part of the community, the state. It's that simple. If that happens, watch out. The word will get out fast and the winning may or may not come, but Oregonians will love it. Here's an example of what I am talking about: I recently did a radio show at Portland State University (on the campus radio station) to promote the book. One of the current Blazers, Ime Udoka, is a former PSU player. The radio host, a student, told me he tried to get the organization to ask the player if he could come on the student's program, play some of his favorite music, talk about the team. The organization refused to help out. Are you kidding me? This is exactly what the organization needs to be doing ten fold!

--Dave (blazersub@yahoo.com)

0 recs | Comment 18 comments

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Bummer

"One of the current Blazers, Ime Udoka, is a former PSU player. The radio host, a student, told me he tried to get the organization to ask the player if he could come on the student's program, play some of his favorite music, talk about the team. The organization refused to help out."

I'm disappointed to hear this.

"Are you kidding me? This is exactly what the organization needs to be doing ten fold!"

I agree 100% on this.

I was also sad to hear that the blazers didn't support research on this book. To me this is a negative mark against the current blazer organization. It also seems, to me, to be an act of extreme marketing stupidity.

I look forward to purchasing this book! Thanks for the heads up on it Dave!

by ratbastird on May 17, 2007 5:38 AM PDT reply actions 0 recs

Its Ancient History Folks

No doubt there will be many complaints about this, but what is the fascination with a victory that happened 30 YEARS AGO - 1.5 generations. It certainly points out the failures of this organization in the years - excuse me, decades - following. It seems like every year there is a fond memory lookback at that victory. Time to move on and make management understand that expectations from the fans and supporters is NOW.

by Renegade on May 17, 2007 6:51 AM PDT reply actions 0 recs

well

I agree with you in that the organization keeps looking back for marketing purposes, and that's just annoying.

On the other hand, this books sounds cool because of the culture and mindset of the community during this time period.

Frankly it sounds like you reading this book might answer your own question.

I certainly don't remember it taking place (i was only three), but it has had an obviously HUGE effect on the blazer fans who are older.

From what dave posted, it sounds like this team really connected to the community AND they were a winner. It also sounds like this grass roots love and adoration of a team was and still is unusual.

I remember waking up late at night in hillsboro when the blazers would fly in and hearing the 3k plus people cheering. Sometimes i regret i never snuck out my window to go see for myself. I wasn't a huge fan then, but that was the seed for me. Restaurants in hillsboro would have radios playing or TV's brought in so people could watch/listen to the games while they were out. Huge rushes would take place during half-time and large crouds would talk about how the blazers were doing.

This was during the drexler/porter days when detroit and then the bulls eliminated us.

I remember how ticked i was that magic and the lakers beat us, and that's where my laker hate started. The lakers were eliminated quickly and had NO right to be there... except that they beat us when we shouldn't have let them do that.

In my mind we would have given the bulls a MUCH better challenge... except we couldn't beat the lowly lakers.

I remember the blazer raps/songs playing on the radio. I remember going to school wearing blazer colors and the school being FILLED with others dressed the same.

In gym we watched blazer videos... and... ummm... some jordan too.

Anyway, i still look back on those days and remember that community excitment and coming together with fondness... just imagine how much better it would have been to have WON during that time! That's what the 77 blazers had that the future blazers didn't.

While i was upset the blazers didn't beat the lakers in game seven, but instead beat themselves... i can't totally be upset about it. We "bought" a championship team and we didn't really deserve that win, in my mind. I wasn't fond of that team like i was with porter/drexler.

Our current team is starting to look like one i can get behind. A team that functions as a team. Now... if they could get that community thing down... but an honest giving to the community instead of a media giving to the community... I could love this team as much as the blazers of years past, if not more.

So those are my rambling thoughts. Connection, community, love, winning. A blue color team that you could be proud of and that echoed your own core values, that's what the 77 blazers brought to the table.

Plus... the underdog beat the giant... who COULDNT love that?

So... when's the stinking movie coming out?

by ratbastird on May 17, 2007 11:24 AM PDT up reply actions 0 recs

I Do Remember (unfortunately)

Since the Blazers won in '77 here are the teams that have won and how many times:

8 - Lakers
6 - Bulls
3 - Celtics
3 - Pistons
3 - Spurs
2 - Rockets
1 - Heat
1 - 76ers
1 - Bullets (Wizards)
1 - Sonics

The question to ask is how many Lakers' fans are saying remember that 1980 championship! Not many. They are asking when is the next one.

It is easy to understand the fondness that Blazer fans have for the '77 team both in terms of ability and character.

Next question: when might we expect that again?

by Renegade on May 17, 2007 12:45 PM PDT up reply actions 0 recs

difference here renegade

is that LA is a HUGE city with a lot of fake boobs that attracts many players because of the life style it provides off the court. So, the fans don't appreciate what they have. They just want to be rooting for the next winning team. in Portland, we cherish stuff like this, so no matter what happens from here on out, anyone who is alive to remember the first championship of the city's ONLY sports franchise is going to love to cherish and relive the memories. bottom line: Appreciate what you have and don't EXPECT more, just appreciate it as it comes.

written by the Blazer Thoughts artist formely known as "Scott R"

by saregister on May 17, 2007 2:33 PM PDT up reply actions 0 recs

Also

I will bet you a million dollars that those 80's Showtime teams are still icons in L.A. 25 years later.

--Dave

by Dave on May 17, 2007 2:41 PM PDT up reply actions 0 recs

Ahhh Oregon ...

The very essence of Oregon provincialism. It would be suggested by some that the expectations bar should be set somewhat higher.

by Renegade on May 18, 2007 5:52 AM PDT up reply actions 0 recs

hey renegade

by the flip bondy book tip off.it's about the 84 draft and the blazers get creamed in the book.it coincides with your theory 30 years of failures.

by fatty on May 18, 2007 7:18 AM PDT up reply actions 0 recs

dave

can you forward me the advance copy when you are done with it? Thanks!!

written by the Blazer Thoughts artist formely known as "Scott R"

by saregister on May 17, 2007 2:34 PM PDT reply actions 0 recs

What's up with Walton?

No-show for the Hollins/30th anniversary ceremony and unwilling to take a tiny fragment of time "in any city" to do an interview with this author.

Is he trying to disassociate himself from the organization?

Is it JailBlazer backlash?

Maybe I am just reading too much into these actions...

by JMblazerfan on May 17, 2007 3:54 PM PDT reply actions 0 recs

in the 1978 playoffs

bill walton, after having hurt his foot and missed the last 22 games of the season, was "talked into" receiving a painkilling shot so that he could play. it didn't really work, his injury got worse, and he was never the same player again.

he parted with the blazers on very bad terms. i saw him on tv recently say that taking that injection for his foot was the worst mistake he ever made in his life.

in those days stress fractures were not well understood and the x-ray technology of the time was relatively primitive, compared to the MRIs and so on we have today. there was probably a lot of pressure put on walton to "play with pain," especially after a 50-10 start to the season and a championship the year before.

it was years before he could play again, and the nimbleness and grace he had displayed was gone, never to return.

ignacio

by ignacio on May 17, 2007 5:46 PM PDT reply actions 0 recs

And by the way

that nimbleness and grace are on full display in the movie. You get a chance to see what made Walton so amazing. The way he moved his body was fantastic. In fact that whole team was about brilliant motion on the court. Seeing them when they're on is like watching a little bit of basketball paradise. And none of this three-point line spreading the court either. The shots they got with the defense basically packed were amazing.

--Dave

by Dave on May 17, 2007 7:01 PM PDT up reply actions 0 recs

Dave...

We actually had a diary sometime in April referencing the Nestucca Spit Press site. Glad you found the book. And...nice review by the way.

"...though you may fail...aim at something high." Henry David Thoreau

by Dr Dave on May 17, 2007 7:59 PM PDT reply actions 0 recs

Sorry DD!

I had forgotten that! But then again I should have assumed because you guys are always up on things sooner than I am.

--Dave

by Dave on May 17, 2007 10:34 PM PDT up reply actions 0 recs

kind of remind me

of this year's jazz team,well it's been 30 years since a tiny market like portland/utah has won a championship.why not a franchise that's way overdue like the jazz..well rested for the w.c.f. next week...

by fatty on May 18, 2007 7:23 AM PDT reply actions 0 recs

and dave renegade

is right.they did a sports poll 2 years ago and the average age of the portland trailblazer fan is 53.7 years old.the only team fanbase older was the la/brooklyn dodgers.so explains the frustrations of a guy like renegade.i love the dolphins in football,but i don't relish 72-73 instead i'm looking foward to 2009-10 season why cause by then they could have a team deep enough to make a serious playoff why because i saw the dolphins win 2 super bowls.most young between 18-37 year old blazers fans never saw them win a damn thing.and that's why i feel renegades pain. plus everytime i go to pdx most young fans love the lakers,king,rockets,nuggets anyway so gade dude i feel your pain dude...

by fatty on May 18, 2007 7:30 AM PDT reply actions 0 recs

fatty...

...If I kicked off, the average age would drop to 41.2...so that figure is somewhat misleading.

"...though you may fail...aim at something high." Henry David Thoreau

by Dr Dave on May 18, 2007 8:43 PM PDT up reply actions 0 recs

Blazermania infects 5 yr old OR girl

Anyone from "The Organization" read/watch it yet?I really am curious...

It is #2 in sales at Powell's this weekend...A MUST READ!

The DVD alone is worth the price of this book! The bike ride and shots by the river are definitely groovy...authentic vintage Oregon! Sport, nature and blackberries as religion. A Pacific Northwest holy trinity of sorts. I like it.

Makes me proud to be an Oregonian. I was a first-grader in Albany, OR in 1977...I asked for and received a basketball and hoop in the driveway for Christmas.

by oregongirl on May 19, 2007 1:35 PM PDT reply actions 0 recs