A company called Stance has created and is selling a line of socks that feature the likenesses of NBA legends, including former Portland Trail Blazers center Bill Walton.
More details from the press release.
Stance, the leader in the sock market and an innovator in the accessories category, announced today the launch of its NBA Legends Collection - a line of 10 socks paying homage to basketball greats: Larry Bird, Julius Erving, Patrick Ewing, Karl Malone, Hakeem Olajuwon, Dennis Rodman, Kenny Smith, John Stockton, Bill Walton and James Worthy.
The NBA Legends collection, which is slated to debut at retailer Premium Goods during NBA All-Star in Houston, features iconic photographs of the legendary players in action alongside their respective team colors, providing the perfect style accent to make the socks a collector's item.
"We are honored to partner with the NBA to bring another fresh perspective to the sock game," said Jeff Kearl, CEO of Stance. "Stance's premium high-quality socks feature the NBA's legendary photography while celebrating the great legends of the game in a fashionable way."
The Stance Legends Collection retails for $16 and will be available at Premium Goods in Houston on Feb. 15. Limited quantities will also be available at Stance.com.
Far more entertaining than your average press release.
-- Ben Golliver | email@example.com | Twitter