I'm starting to think the NBA's official YouTube channel is getting an important directive from high up the corporate ladder. Something along the lines of: "We can't produce enough Damian Lillard content, the people in Portland are ravenous."
Here's a quick "Player Profiles" video feature showing the Portland Trail Blazers guard discussing his social media presence. Practice footage is included.
-- Ben Golliver | firstname.lastname@example.org | Twitter