I live in Switzerland. I keep hearing about NBA players coming to Europe if there is a lockout. Imagine the Europe squads created contracts with the understanding that once the lockout was over, said contracts would automatically terminate.
It could be free publicity for the NBA around the world. I know I would go see a German team with Dirk on it, or a French team with say Batum on it. I think it would be wildly popular here in Europe and have long lasting effects on the perception of the NBA here.